Born in Cremona in 1960, Pietro Ferruccio Laviani attended the Politecnico di Milano Architecture Faculty and graduated in 1986. After studying on the courses taught by Achille Castiglioni and Marco Zanuso. In 1991 he opened his own Studio in Milan. Pietro Ferruccio Laviani works in the areas of product design, interior design, art direction and graphics. Pietro Ferruccio Lavianihas been Art Director at Kartell has held this position for various other companies such as Flos, De Padova, Foscarini, Moroso, Society (Limonta) and Emmemobili.
Pietro Ferruccio Laviani designs retail spaces and installations, but also offices and residential accommodation, for private clients and brands including Cassina, Dolce & Gabbana, Dada – Molteni & C., Barovier & Toso, Piper – Heidsieck, Missoni, Citroen, Hansgrohe etc. Pietro’s products are featured in the collections of leading design companies. In 2008, an exhibition called “LAviani plastic Lamps”was organized in Milan of lamp designs for Kartell. At the Milan Salone del Mobile 2018, the retrospective ‘Peep O Rama. The Furniture Show’ at the Metropol Dolce & Gabbana theatre, celebrated his longstanding partnership with Italian company Emmemobili.
Some of Pietro’s design pieces are in the permanent collection of design museums. Some products have been shown in museums and exhibitions around the world. These museums include the Good Vibrations cabinet designed for Fratelli Boffi. It was featured in the 2018 exhibition “Thrill of Deception” organised at the Kunsthalle in Munich, as well as appearing in 2019 at the Cité de l’Architecture et du Patrimoine museum in Paris. It was part of the exhibition “Le mobilier d’architectes 1960-2020”. Good Vibrations has been acquired by the Musée des Arts Décoratifs in Paris, for its permanent collection in 2020.
In 2015, Pietro developed the new concept for the Kartell museum in Noviglio which in 2000 won the Guggenheim Business & Culture Award as best business museum. In 2017, Pietro designed the Women’s Haute Couture events for Dolce & Gabbana at Laboratori Ansaldo. Also the Teatro alla Scala in Milan and in Piazza Pretoria, Palermo. Pietro curated and designed “The Art side of Kartell”.in spring 2019. A major exhibition staged at Milan’s Palazzo Reale and in November 2019, “KartellLand – Celebrating 70 years of Italian Design History” an immersive exhibition organized at the International Art Design Center in Shenzen.